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Politics

How can I use content from the German News Service?

October 12, 2016

For both news site operators and journalists, the German News Service offers added value and more traffic with premium German news content. Here are two examples of how the German News Service can help improve your work.

https://p.dw.com/p/2R7bT
Kongress des Chaos Computer Clubs in Hamburg
Image: Patrick Lux/Getty Images

Articles are the top choice for the majority of online news consumers – but how can you get the best articles to people so that they will keep coming back? It can take a lot of time, research and resources to uncover stories that will be popular with your users.

For example, let’s just say that I own and operate a website covering international news and I am looking for something more than just a link to other news sites or an aggregator to supplement my core content. I want something I can integrate seamlessly into my layout, brand and message and not have to spend a lot of time tracking down individual stories. Is there an answer?

Of course. from the German News Service, I can effortlessly integrate blocks of interesting and compelling content that I won’t find anywhere else. News from Germany fills an important niche in my total content portfolio and generates a lot of traffic. My users that are interested in German issues now turn to my website regularly.

Or another example: I am a freelance journalist and when I want to cover news from Germany, I am looking for an angle that isn’t always easy to find. Obviously, journalists need sources that they can trust and information that will drive their story forwards. Online news content is the future of journalism and journalists can take advantage of new digital resources that enhance their newsgathering.

With dpa reports from the German News Service, not only will I find new ideas and directions for stories, but I can depend on the highest standard of journalism every week and with every story. With a refined selection of reports, I can combine new ideas with solid facts and background information to produce content that keeps the interest of my readers. My work is definitely made easier by the German News Service.