Kerry launches unprecedented media blitz

US Presidential challenger, John Kerry has begun a new campaign to get Americans to pay attention. The Kerry Campaign announced this week its intention to spend 27.5 million dollars on television commercials which are to run in 19 states through the end of May. The ad campaign is said to be the largest ever single purchase of advertising by a presidential campaign. Meanwhile, across the Atlantic, many Europeans seem to be rooting for the Senator from Massachusettes.